Sales & Sales Strategy Practice

Sales & Sales Strategy Practice…

Today’s hypercompetitive markets reward value creation. Simply communicating value guarantees failure.

Teton Sands focuses on a world where: C-Suite customers are fewer; brand allegiance is virtually nonexistent; buyers are a click away from price and feature information; great products earn low margins; and, competition is global.

Tom Snyder leads our Sales Strategy Practice. As CEO of one of the worlds’ largest sales management consultancies, Tom helped reengineer sales operations of major corporations using evidence based methodologies. His clients include: Microsoft, Reuters, HP, Time Warner, Google, IBM, PW Coopers, Eli Lilly, Booze Allen, UPS, Harvard Business Review, United Airlines, Bayer, Ernst & Young, and Bank of America. His sales strategy books, published by McGraw Hill, are New York Times best sellers.

...turning value-creating opportunities into impact

We practice in an arena where even the languages of sales, customers, and industry are fluid. Everything is in flux, including basic definitions. Transactional, consultative, and strategic selling assume new meanings. New words such as ‘register’ enter the lexicon.

That the world is flatter, that America will soon be a nation of "minorities" compounds communications challenges. Immigrants supply ever more entrepreneurial energy. Teton Sands helps vet, organize, and direct that energy into high potential ventures.

Language fluency and community roots – including a sense of history, literature, and local economics -- facilitate our ability to work directly with principals rather than intermediaries.

The non-profit Minority Business Roundtable and Syber Group help integrate sales strategy with intercultural communications, language, and cognitive factors.